Start your project

Tell us about the business. We’ll send back a price.

Every project is quoted on its own. This takes about six minutes, it’s all in writing, and it tells us what we need to give you a fixed figure rather than a vague range.

  • No calls or meetings
  • Fixed price, not an hourly estimate
  • No obligation either way
  • Reply within one working day
01

The business

A sentence is plenty. Who your customers are matters more than the industry label.
02

Where you’re starting from

Which best describes where you are now?
What’s prompted this now? Choose everything that applies. This helps us understand the business reason for the work, not just the visual change.
What should the refreshed identity help you achieve?
03

Who the brand needs to speak to

Describe your best customers, buyers or decision makers in your own words.
The business name only, or should it include a strapline, descriptor or year? Add the exact wording if you know it.
How should the brand feel? Choose up to three. This gives us a direction without asking you to speak in design jargon.
Names or links are useful. This helps us make you distinctive, not imitate them.
Share names or links and, if you can, what you like about them.
A symbol, colour, shape, wording or familiar detail. It is fine to say “nothing”.
Colours, symbols, type styles, clichés or imagery that is off limits.
04

Where the brand needs to appear

Tick everything you can foresee, even the maybes. This is the single biggest thing that decides the price, and it’s far cheaper to plan for something now than to come back for it later.

05

How far to go

How much of the current look should survive? There’s no wrong answer. Keeping recognition protects the customers who already know you; a clean sheet gives more freedom.
Keep it recognisableStart fresh
A considered evolution — familiar, but clearly better
Our prices are published — £145 for logo files, £395 for a brand kit, from £850 for the full artwork set. Telling us roughly where you are lets us confirm which one actually fits, or say plainly if none of them do.
06

Your current logo

Optional. We’ll check the file in your browser now, then securely attach it to your project when you send the brief. Maximum file size: 25 MB.

07

Anything else, and how to reach you

Deadlines, internal considerations or useful context not covered above. Optional.

You’ll get a written reply within one working day with a fixed price, what’s included, and how long it will take. If we don’t think the work is worth doing, we’ll tell you that instead.

That’s everything we need.

Thanks — your brief has been saved. Next, create your customer account so your quote and project updates stay together.

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